|| What makes the new American culture
what it is today? The cross cultural influences, in our daily lives,
and our food. This story is on Walker Foods, the first American company
to make salsa.
The Burrito, the Taco, the Enchilada. All favorites in our choice
of Mexican food. Over the last century we've incurred a bombardment
of cross-cultural influences in our daily diet. From the Pizza to
the Wonton to Sushi, we accept these ethnic foods as part of our menu
on the dinner table. Today we look at a company established in 1914
and renowned as the first Salsa producer in the world. It is also
the first Salsa to be sold in Mexico by a US company in 1957. Walker
If you go to any Mexican food stand or look on the aisles in the grocery
store, you'll normally find Salsa products of varying brands. But
who started the Salsa trend in the first place? Was it a young man
from Arizona by the name of James Walker?
Well it was, and although James has passed on, the company is being
taken into the New Millennium by his grandson, Robert Walker. Along
with his General Manager, Fernando Montano, Robert has brought Walker
Foods to national status. Competing as the nations premiere Salsa
producer, Walker Foods has been steadfastly expanding its distributorship
to the East coast.
From Salsa to Chile sauce to Jalapeno, Walker foods has even diversified
into vinegar and mustard production as continuing development in their
product portfolio. But as the largest manufacturer of Salsa in the
world, the great demand on raw materials for its products can become
increasingly difficult as the company continues to expand.